When is target prime day

With the announcement of Prime Big Deals Day returning on Oct. 8 and 9, fellow retailers are taking this as a sign to kick off the holiday shopping season. If your eyes just rolled, we're right there with you.

Target was among the first to announce its competing event, with the news of Circle Week returning Oct. 6 through 12. The deals are now underway, delivering discounts on Apple, Shark, and more.

Similar to Prime Day, Target Circle Week requires a membership to shop, but unlike Prime, Circle membership is free to join.

In a press release, Target says Circle Week will feature deals on fall and holiday favorites as well as everyday essentials.

Best buy prime day

Plus, they're bringing back the Deal of the Day program, an array of one-day-only deals available throughout Circle Week.

Beyond the sales, Target will be offering holiday-exclusive partnerships. The brand is the "premier retail destination for Universal Pictures' Wicked" offering both merchandise and "experiences" around the heavily-anticipated film.

Plus, Target is returning its partnership with British retailer Marks & Spenc